Conversion Rate and Shopping Experience are critical in E-Commerce - A decisive factor is outstanding Product Data Quality.
With the CLEANR Technology from PAMA, you can optimize your Product Data and ensure seamless E-Commerce processes.
About the CLEANR Technology
The customer's purchase decision is all about product data quality. Too many or too few hits, wrong results, a confusing listing and bad filtering possibilities of the search results in the online shop lead dissatisfied customers to the competition, not to the purchase.
Proper product names, detailed descriptions and unique product attributes ensure goal-oriented search results and a better shopping experience. Satisfied customers naturally lead to an increase in the conversion rate and more sales.
PAMA Cleanr helps marketplaces, sales platforms and retailers to optimize their product data to increase the shopping experience of their customers. Our algorithms allow a profound analysis of the offered products as well as the automatic adoption of corrections. By analyzing your product data with our Cleanr technology, we eliminate errors in coding, variations and categorization. In addition, we extract key product characteristics from the product description and enrich your product data with normalized values for an enhanced facet search.
Detection and automatic correction of encoding errors
Detection of product variations as well as automatic and semantic recognition of variation attributes
Extraction of product features for a robust faceted search
Normalization of attribute values for the filter function
Detection of incorrect product categorization
Creation of numerous reports and statistics on the quality of your product data